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Careem Taxi app Online

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Careem Taxi

Introduced in the market in July 2012 by Mudassir Sheikha, a native of Pakistan and Magnus Olsson of Sweden, Careem is MENA’s #1 car booking application. The app is providing secure, consistent and cost-efficient services. Google Play Store has voted Careem as the Best Local App of 2016.

Careem app offers its services in more than 100 cities in 15 countries in the Middle East, Africa, and South Asia. The company car booking application was valued more than $2 billion as of 2018. On March 26, 2019, Uber agreed to purchase the company for $3.1 billion. It allows you to track the drive instantly and make your ride comfortable.

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Client Requirement

The CEO of Careem has approached us to make their app successful and well-recognized in the marketplace. As there are a lot of similar apps available in the market; hence getting a sustainable position wasn’t easy. Some of the key requirements were:

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App Overview

Careem aims to provide its users with the safest form of transportation. This app offers 24/7 on-call supports a follow on-boarding process strictly. The best part is; there’s no need for sign-up. You can earn points automatically every time you ride.

  • Updated

    26th December 2019

  • Current Version


  • Available in

    14+ countries

  • Overall Rating


  • Size


  • Requires Android

    4.1 and up

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Services We Offered

We comprehended all the requirements of the client and then start working on it. Our professionals analyzed the market competition and figured out USPs of competitors, in order to deliver advanced solutions. Some of the key services included:

Optimization of App Store Listing
Increase in Downloads & Installs
Reaching Out to Influencers
Enhancement in Reviews & Ratings
Guest Post on Reputed Sites
Implementation of Retention Strategies

Challenges We Faced

An app can be categorized as a hit among users if it has a huge number of downloads and only a proven marketing tactic can make it happen. However, every app markerte has to undergo some challenges and the same has happened with us. Here are some common challenges that we have faced:

Focused on KPIs Particular to App’s Market
Provided the Resources Your App Needs
Kept on Improvising the Strategy
Figure Out Different Methods for More ROI

Our Strategy & Solution

Promoting an app in the global marketplace wasn’t easy for us, but we implemented proven tactics to achieve the desired results. Our ASO professionals carried out each step carefully and meet all the deadlines. Here what strategy we followed:


Company Page Optimization

App Ranking Increased

We focused on the major factors like Keyword optimization, appropriate app title and description, app store optimization, and many others that can affect the ranking of the app. It increases the ranking of the app on the app stores.

App Installs & Downloads Boosted

Our digital marketing experts able to increase the download number of the Careem app through their innovative strategies.

Downloading Appstore
Downloading Playstore

App Reviews and Rating Boosted

Our App rating strategies helped in boosting the Rating and Reviews of the Careem App and also we make it easy for the user to review it.

Reviews and Rating Appstore
Reviews and Rating Playstore

Overall ROI Improved

We have converted traffic into leads and sales with the help of our digital marketing tactics, which enhanced the overall ROI of the Careem App.


We promoted the app into various social media platforms which helps in increasing the engagement rates of users. It helped Careem App in delivering better customer experience.

Lets Talk
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We Know How to Bring Success to Your Brand

#! Ride Hailing App by Pak Digi Awards 2019
App of the Year 2017 by Gulf Business Awards
Best Riding Hailing Platform by The Maritime Standard Awards
Acquired by Uber in 3.1 Billion USD

BrandBurp Can Deliver Amazing Results by App Marketing 

Our professionals have served multiple clients from all over the world from different domains. We don’t want you to settle for less.

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Client Testimonials

The marketing results we are able to achieve on our app shows the expertise of BrandBurp in delivering digital marketing services.

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Grab Testimonials








Funding Raised



  I hired BRANDBURP to promote my mobile app online, and they have done their job fantastically. The team has not only increased the app installs but worked hard to enhance its RATING 4.6 in the play store. 

Available On

Being a reliable taxi booking app, Careem is available on both Android and iOS platforms.

Our Marketing Team Brings Guaranteed Result

We Are A Team of Experts Who Know All the Strategies For Marketing Businesses. We Aspire To Deliver Outstanding Products And Unique Strategies That Help To Grow Your Business.

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